I have been consuming Lucky Me products since the 90's (during my college days). Among the Lucky Me instant noodles, my all time favorite has been the Lucky Me ChiliMansi Pancit Canton which was launched in 2001. Having stayed in a boarding house/ dormitory myself, I could attest that Lucky Me is a favorite among students. For me it is not just an all-time reliable merienda, emergency pulutan, midnight snack partner, but a staple food. I could finish at least four packs in one sitting. Eating Lucky Me also brings back a lot of memories. But what I admire about Lucky Me the most is their Kainang Pamilya Mahalaga advocacy campaign. It is a reminder on the importance of having a "family meal" at least during dinner. It becomes a time for family conversations in which parents can guide their children and an opportunity for open communication with the children.
How about you, what do you love about Lucky Me?